Work with internal clients to create a social media strategy/proposal that collaborates with marketing, advertising campaigns, research top influencers, competitors, and trends in clients’ industries. Build, manage, and optimize Social Media campaigns and Retargeting. Follow social media campaigns and calls-to-action that drive target buyers to client sites Facebook Advertising, Google AdWords, LinkedIn, Twitter
Coordinating with graphic designers for artwork requirements for campaigns. Monitoring, optimizing, and measuring web trends, traffic metrics, and funnel performance and regularly update the digital dashboard
Defining requirements, tasks, and resources associated with SEO strategy, and management
Analyzing campaign performance and compile and present detailed reports with proactive insights
Work with Brand Creatives & Content Creators to develop creative assets to support campaigns
Set specific objectives and report on ROI
Digital Tool Experience – Strong experience using the full portfolio of digital tools: Google Analytics, Facebook Ads Manager, LinkedIn, Google UTM Builder
Understanding of branding, marketing, SEO, and CTA marketing content development
Excellent written and verbal communication skills
The ability to multitask and perform under tight deadlines
Good organization and planning skills
Creative and good writing skills
Up-to-date with the latest trends and best practices in online marketing and measurement